Alfonso Muñoz is Garnica’s CS&GO. He reports to the company’s CEO, Álvaro González.

Alfonso has been involved in sales in international markets for over 25 years. Prior to joining Garnica he worked in the foodstuff industry in various companies in the area of export sales.

He joined Garnica in 2000 to diversify the company and increase its international market presence, as well as to open up new business segments for Garnica. In 2006 he took on the role of Chief Sales and Marketing Officer and gradually built up the sales team as the company’s international presence increased, eventually heading a multicultural team of salespeople covering more than 50 markets around the world.

In February 2023 he took on the role of Chief Strategy and Growth Officer with the mission of leading key projects and initiatives to drive the company’s growth. Alfonso represents Garnica at the European Panel Federation (EPF).

Alfonso holds a Bachelor of Arts degree from University of La Rioja, a Masters in Sales and Marketing Management from IE Business School (Madrid) and a Masters in International Trade from ESIC (Pamplona).